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Strasbourg, France

Helping enterprises and startups build usable products across various industries since 2015.

product
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Q1 2024 - Q1 2025

A simpler process for finding and leasing property

A usability-driven redesign with revamped flows that let users find and book property visits more easily while speeding up the leasing process.

results
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Improved usability

* The new designs bring a simpler approach on how users interact with the product, making it easier to find properties, book visits, and complete leasing contracts.

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Better conversions rates

* Fixing the user registration flow significantly increased conversions across visit booking, landlord contacts, and leasing applications.

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Reduced the time to lease

* By improving the process for uploading and checking the files required to lease a property, the time to finalize a contract was drastically lowered.

* All of the results are based on the customer feedback and user data tracked in beta.
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product
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(previously known as IRMA)
shipped
Q2 2020 - Q2 2023

Optimizing file scanning and report readability

A redesign that aims to simplify file scanning, improve scan performance, and turn confusing security reports into clear, actionable insights.

results
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Increased performance

With a new user flow and a different scan logic, the average scan time decreased to approximately 2-3s, compared to the previous version where it was around 7-10s.

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Improved report readability

Based on survey responses, the new format of the scan report makes it easy to read and find the information desired in no time.

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Lowered scan abandonment rate

The new version managed to lower the abandonment rate when it comes to scans to about 5%, compared to a third on the previous design.

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branding
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Q3 2020 - Q1 2021

Redrawing Quarkslab’s image to boost trust

A transformation that shapes Quarkslab’s unique image, discards old notions, strengthens credibility, and fuels engagement.

results
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Increased social media presence

The rebrand lifted the company social media presence by 8-14% depending on the platform.

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A rise in new inquiries

The redesigned brand image drew in new customers, resulting in a 22% increase in new inquiries, a sign of trust in action.

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Elevated conference visibility

The new look shone at conferences —Quarkslab’s new booth design drew more eyes, and created a solid starting point for conversations.

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product
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Q1 2020

Rethinking the registration steps to lower acquisition costs

A simplified onboarding for users, smarter insights for our sales team—unlocking faster app-building and better lead targeting.

results
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Reduced acquisition costs

We optimized the form fields to capture specific data points, giving the sales team better customer insights to prioritize high-value leads effectively.

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Enhanced data accuracy

By overhauling the signup process to boost conversion efficiency, we lowered the cost of bringing new users onto BuildFire’s app-building platform.

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Increased registration completion rates

The redesigned signup experience to eliminated key friction points, driving a higher percentage of users to successfully register for a new account.

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web
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Q2 2019

A new landing page to boost traffic and signups

A reimagined layout design to highlight a fresh service offering, increase traffic, and optimize conversions for growth.

results
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Increased click-through rates

The new service offer peaked significant user interest and paired with optimized CTAs drove a surge in clicks and traffic to explore its features and benefits.

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Amplified web traffic

The redesigned page and updated graphics clarified both the "what we offer" and "what's the value for your company", which resulted in a taffic boots, from 170k/mo to 215k/mo.

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A surge in new signups

The new hero section outperformed the old one by 7% coversion wise, driving higher signup rates with a clearer, more compelling graphic, copy, and call-to-action.

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Thank you for stopping by, and for taking the time to see my work!

If you're curious about something in particular don’t be shy, reach out and let’s chat.

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